With this year being the 20th anniversary for the Nike Air Max 97 and the 15th anniversary for the brand UNDFTD, they’ve decided to link up for a special collaboration on the model.

“Celebrating our 15th anniversary on the 20th anniversary of the Air Max 97 felt like a natural opportunity .Why not use a model that is not only respected by our organization but also spoke of the future in its time?” says UNDFTD co-founder Eddie Cruz. “The design embodies Undefeated. We offer an elevated aspirational life style. Something for people to aspire to, to be driven towards and when you have it, you want people to know it.“

On these two sneakers, UNDFTD gave the Nike Air Max 97 a luxury twist, inspired by the fashion of Italy. In my opinion, and I’m sure the opinion of others, these two sneakers look like they could have been a Gucci collab which makes sense because Gucci is an Italian company.

Both the black and sail colorways of the UNDFTD Nike Air Max 97 will release exclusively at UNDFTD on September 16th. Following this, the black pair will launch globally at select Nike Sportswear retailers like Nike.com on September 21st.

Black UNDFTD Nike Air Max 97 OG
Black/Gorge Green/White-Speed Red
September 16, 2017 (UNDFTD)
September 21, 2017 (Nike SNKRS)

Sail UNDFTD Nike Air Max 97 OG
Sail/White-Gorge Green-Speed Red
September 16, 2017 (UNDFTD)

RELATED : Nike Release Dates